OOH campaign on 12 billboard in Los Angeles

CoronaVirus Billboards

As COVID 19 began to shut down America I was asked to produce a pro bono project to highlight the new CDC guidelines encouraging Angelinos to stay home. We utilized empty shelf space in mom and pop shops with clever messaging to keep our community safe. Once our media partners, Quan Media, found out about our efforts, they gifted us 11 billboards spread throughout the greater Los Angeles area to take our message from the shelves to the streets.